Pershing Square (Bill Ackman)
activist, concentrated, active
Quarter Analysis
13F change notes for Pershing Square (Bill Ackman) in 2026-03-31.
Pershing Square turned over a quarter of the book in one filing: a $2.1B brand-new Microsoft position straight to the #1 weight (15.3%), Alphabet effectively zeroed out (-95% shares, residual 0.7%), and Hilton — held for 29 straight quarters — fully exited. Restaurant Brands remains the multi-year persistence anchor (10 → 12% weight, 46 quarters). For Ackman this is unusually large rotation in a single quarter, and reads as a clean swap from his prior 'GOOG + HLT + CMG' AI/consumer book into a Microsoft-as-AI-distribution thesis.
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+ NEW
MICROSOFT CORP MSFT
Brand-new at 15.3% of book — Ackman's largest single-quarter initiation since the GOOG add in 2023. Slightly underwater (-11%) on the entry, classic Pershing way of sizing fast when conviction lands.
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× EXIT
HILTON WORLDWIDE HLDGS INC HLT
Full exit after 29 straight quarters and +236% unrealized. One of the longer-running compounders in the portfolio — capital recycled into MSFT.
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▼ REDUCED
ALPHABET INC GOOG
Cut 95% of shares; what remains is a 0.7% rump. The +173% unrealized says he's taking a long-held winner off the table, not cutting losses.
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★ HELD
RESTAURANT BRANDS INTL INC QSR
46 quarters in the book and Ackman added another ~1% of weight at +73% unrealized — the consumer-franchise core remains intact through every rotation.
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◐ CONCENTRATION
Top-3 weight ticked from 48% to 51% — the MSFT entry concentrated the book despite the rotation noise.